In this first edition of Character Assassination, allow me to present The State Farm Guy:
I don’t know what it is about him that makes me dislike him so. He’s just so… smarmy. He makes me squirm.
I know I’m not alone. Ask Google. Or the facebook. Meet I Hate The State Farm Guy, with over 2,500 friends:
(I’d steer clear of George Jungle. Yikes.)
I can’t decide whom I hate more, him or the esurance chick. But I fear my bitterness toward that pink haired floozy could be tinged with jealousy. My antipathy toward him is at least pure. What it is about insurance companies that their marketing campaigns are so likely to be divisive? Do you know anyone who’s moderate on Flo, the Progressive rep? I guess we wouldn’t pay attention to insurance commercials otherwise. Are admen that smart?
No Happy Medium 