Arcade Fire and Google Chrome Take Over Your Home Town — And Every Window on Your Desktop

Heed the advice at thewildernessdowntown.com and download Google Chrome to launch this experimental interactive video for the new Arcade Fire song “We Used to Wait,” from director Chris Milk and the boy wonders at Chrome Experiments.

Safe to venture it’s a music/web/video first, of Google Earth proportions. Totally safe for work, unless there’s a chance of the boss coming by in the next four minutes or so. Alt + Tab will get you nowhere.

Check it out. Pretty cool stuff indeed.

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3 responses to “Arcade Fire and Google Chrome Take Over Your Home Town — And Every Window on Your Desktop

  1. I couldn’t get it to work for my house in Allentown or in Philly – what actually happens?

    Also, running that program destroyed my computer when I tried it with firefox.

    • Well.

      It asks you to put in the address of the home where you grew up. Then it loads up and starts the music video — song playing, hoodied figure running on the street — and opens another tiny window in the bottom lefthand corner with two buttons so you can pause or mute. As the video progresses other windows open and close in different parts of the screen. They’re an array of animation, video and — yup — Google Earth images, pans and zooms of the address you entered at the start. Further into the presentation a window opens inviting you to draw/write a note to your younger self who once lived in that home. Sounds corny, but the drawing interface is rather enchanting, so you forget that quickly. By the end of the video the running man is running down your very street and trees are growing up around him, and around your childhood home (or current apartment, or favorite restaurant, or whatever), engulfing the virtual street in graphic greenery. And at the end, because the internet is a social thing, you can share your personalized video with friends (or strangers, or anyone who’ll listen and watch).

      Pretty innovative stuff.

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